Water and History, Water and Craftsmanship

In the Osaka Senshu area, towel production has been underway since 1887.
For over 135 years, this area has served as the cradle of Japan's towel industry, where towels have been meticulously crafted.





Senshu Towels make use of the abundant water resources from the Senshu mountain range. After weaving with threads coated in raw silk glue, the fabric undergoes a process known as 'atozarashi,' which is the final step that effectively washes away cotton oils, impurities, and dirt.





Thanks to this manufacturing method, Senshu Towels maximize the benefits of cotton, enhancing excellent absorbency right from the very first use. Furthermore, since this process is performed after weaving the fabric, it requires fewer steps and consumes less water and energy, making it environmentally friendly.
With a history intertwined with water, Senshu Towels have been created with the purpose of providing towels that excel in absorbency, are pleasantly lightweight and quick-drying, compact for easy storage, and practical for everyday use. Thus, 'Senshu Towels, Living Alongside Water,' was born, reflecting the desire to complement and enhance daily living.





Preserving and Connecting with Water: Our Time-Honored Tradition

Senshu Towels, a journey alongside water.
We are entrusted with the gift of nature, the source of this abundant water, and remain committed to cherishing and harnessing it through eco-conscious manufacturing practices. To safeguard the future of our planet, which nurtures the water essential for towel production, Senshu Towels actively support environmental conservation organizations.
In doing so, we uphold the enduring tradition of towel craftsmanship.





We will continue to safeguard and create with water, delivering towels that embrace your everyday living.